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Misty Copeland Named Estee Lauder Brand Ambassador

We can’t stop shedding tears of brand ambassador joy! We are proud to confirm that all of the Estee Lauder rumors have proved to be absolutely true. It’s a done deal, Misty Copeland Named Estee Lauder Brand Ambassador!

Estee Lauder teased EL fans for a full 24 hours before finally putting us out of our beauty misery. For about a day the brand posted pics of a ballerina along with quotes. On one photo the caption reads, “We’re getting ready to take the stage with an exciting announcement! Keep an eye on this space for more.” Boy, do they know how to build anticipation!

Misty Copeland Named Estee Lauder Brand Ambassador

Misty Copeland Named Estee Lauder Brand Ambassador

What inspires you? That is the thrust behind Estee Lauder’s newest “Be An Inspiration” campaign featuring the talented Misty Copeland. Estee Lauder happily announced their lovely BA stating, “We are so thrilled to announce Misty Copeland as our new spokesmodel for Modern Muse! See how she makes fragrance part of her routine.”

Okay, so now we are very curious. How does she incorporate fragrance into her routine? Copeland reveals,

“Fragrance puts me in my zone and in the mood; and just feeling beautiful, feminine and ready to perform. I definitely have this strong connection to performing and being onstage with the scents that I wear. I always apply fragrance before I step onto the stage.”

Misty Copeland Named Estee Lauder Brand Ambassador

Well enough said! We are so proud of Misty with all of her numerous accomplishments. From little girl with big dreams to Principal Dancer with American Ballet Theatre; and now the face of a major beauty brand! Go Misty and ladies allow this moment to continue to inspire you. Like Copeland there are no limits and you can achieve anything… Be An Inspiration!

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Misty Copeland Named Estee Lauder Brand Ambassador

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